Frontiersmen survive at all costs. They battle blistering heat and scathing blizzards. They conquer mountains and bogs. They not only survive, but thrive in all manner of the toughest conditions mother nature throws his way. This is the ideal body type we should strive for.
Mass bulk for the sake of photos is merely another case study in societal decay and decadence. Fitness is for a greater purpose. We are not made for fitness; fitness is made for us. We must learn to master ourselves for the pursuit of higher goals.